World level, episode of a unique jewelry dealer I met [Episode 1]
Jewelers that attract the world -Story of amazing business talent and beliefs
The jewelry world is full of sparkling jewelry and the passion of people who color it.
This time, I would like to introduce the story of three jewelers who have been active in the world that I have met over 30 years.
Their talent and unwavering belief had a huge impact on my life.
1. A man who controls Tahiti pearl -an unconventional strategy to manipulate the market
32 years ago, I met a business partner president. He was a person who had a unique talent and imagination since then.
At that time, he had a hard time selling Tahiti's South Sea Black Pearl. So he comes up with a bold strategy.
He bought all Tahiti pearls on Cook Island near Tahiti, and intentionally bought it at a highly highly expensive price.
This rumor spread quickly, and the price of Tahiti's pearl rises. The market price spread all over the world, and the original large amount of stock of Tahiti pearl was sold out at a much higher price than planned.
If you think about it in common sense, if you buy in bulk, it is common to buy it cheaply. However, with the opposite idea, he thought of an unforgettable commercial law, which intentionally bought it, lifted the market price, and made a profit in its large amount of inventory.
I couldn't hide my surprise in this action.
One day, when he was diamonds, he accidentally noticed that a cross was appearing in the diamond.
"I'm thinking about registering this trademark, what do you think?"
That day he asked me. I was impressed by the interesting ideas and answered, "I think you should do it."
Later it became a diamond cut called crossfor, which became a global brand.
Normally, he happened to end up with a chance to end up with a deep insight.
He was just a great talent.
2. Grab the world from poverty -Crystals of honesty and effort
One of the world's largest diamond companies, the founder of HK export, was born in a poor Indian family and could not learn or write. As a result, it was difficult to work, but I was able to count the numbers, so I got a job that counts the number of small diamonds.
However, because he was able to finish his work accurately and quickly, he was gradually recognized and given a high level of work.
He always finishes it perfectly and without a break, has been long than anyone, working and working more than anyone, and thanks to the age of 20, he became independent, increased the company year by year, and eventually the world's largest diamond company. I grew up to one of them.
He was a respected manager who was able to treat anyone fairly and evaluate because he was successful from his underlay.
At one point, 600 luxury cars were presented to employees on the bonus, which was widely reported, and became known to the world's people.
After that, 600 people gave a home as a bonus and distributed the benefits obtained to everyone, so they were worshiped in India as a hero.
When I visited his diamond cutting factory, the founder himself welcomed me and picked me up, but the people around me kneeled at his feet one after another and touched my feet. Now, we showed the best respect.
I've never seen such a sight, so I looked at how much respect and respect I was.
3. The strength of the belief -a jeweler who refused discounts
30 years ago, I exhibited an international duby jewelry show with a Hong Kong company 30 years ago, when no Japanese yet appeared in a dubai jewelry show.
He was very cautious, riding in baggage without checking his luggage, but just because he went to the bathroom at around 3 o'clock in the middle of the night, he woke up and watched the suitcase on the storage shelf above. I asked.
It's completely dark, all passengers are sleeping, and it's impossible to open the upper shelf and steal a small suitcase that doesn't know what is in it.
I asked me with a serious face, so I thought that those who are careful so far are unlikely to fail.
At the Dubai show, my products sold well every day, but his products did not sell at all, and in five days his sales were zero.
I sold tens of millions of yen, so I thought he was poor and desperately recommended his product to the last day to help it sell a little.
However, it still didn't sell, and the music at the end of the last day show was flowing.
When I was cleaning up the product, one customer came to see his expensive product.
I was on the customer because he was off, but it was already the last, so I told him to discount.
The customer's asking price was still beneficial to his products, so I was very happy to think that it was finally sold at the end.
However, I was surprised at his words that came back.
I refused the discount.
It was the last chance, and the last chance was rewarded for all the expenses, time and efforts to Dubai. I was surprised. The customer has returned.
Why ???, I didn't know.
He said he didn't want to sell it at such a price because he made it hard.
However, in the hot weather, I worked hard, but I thought I couldn't do it very much.
However, when more than half was cleared, the customer came back again.
And the customer was mean.
Then, I said that I would buy two, so I discounted me.
I'm lucky, I'm really good! I thought.
However, he even refused.
I was already incredible.
However, a miracle finally happened.
The customer was angry, and he said he would buy three at a glance.
Because it was an expensive product, it was about tens of millions of yen. So, for the first time, he discounted a little and sold all of them.
In the back of the ninth, a miracle reversal was more than a full base home run.
I have never seen such a strong belief later or later.
I thought I couldn't imitate this after 100 years.
Surely, I thought that such a person had the strength to accomplish a big job.
He later became a specialist in colored stones and became the greatest Jeweler of Hong Kong, handling the highest quality jewelry of the world -looking color stone.
These stories are not just a success story.
It is an irreplaceable treasure that teaches human talents, beliefs, and the splendor of effort through the world of jewelry.