2024/06/05
Diamonds of famous brandsAmazing-KoboIt is much higher than the diamond, but is the quality better? ? ?
Diamonds, a famous brand, are really good quality?
Luxury jewelry brands such as Ha Winston, Gu -Fi, and Calle, which everyone longs for.
If you look at a beautiful jewelry in a glorious shop, you will be fascinated by the shine.
But do you know a certain "truth" hidden in that shine?
In fact, the diamonds handled by these famous brands are also usAmazing-KoboThe diamonds that handle use the same GIA for the appraisal agency.
In other words, GIAgrading reportIf the same grade is the same, the quality is the same.
Nevertheless, the reality is that diamonds of famous brands are 5 times, 10 times, and sometimes more than 10 times compared to the diamond we deal with.
Some brands, such as Tanny, have their own appraisal standards, so that they do not come off, but from the eyes of professional diamond dealers, the level is lower than the GIA. It seems that there are many cases.
In addition, when it comes to a high -design jewelry using multiple jewelry instead of a single diamond or color stone, it is not uncommon for famous brands to engrave the number of carat (CT).
This is because if compared with the same number of carats and designs, the price difference will be clear and the brand image will be damaged.
So why is such a price difference born?
That's because famous brands cost huge advertising expenses, rents at prime locations around the world, luxurious interiors, and staff's labor costs.
These costs are of course added to the selling price of the product.
In other words, we can say that we are paying expensive compensation not only on the value of the diamond itself, but also by the images and stories created by the brand.
The high -end price strategy of luxury brand products is not limited to diamonds and jewelry.
This phenomenon is found in all fields, such as bags, cosmetics, and outerwear.
For example, Hermes Birkin Himalaya, known as the world's highest bag.
A good thing in the used market is a gem that is sometimes traded for more than 20 million yen, but the cost of the Himalaya Crocodile, which is a material, is surprisingly cheap.
(My friend is a general wholesaler of the leather ... it's a price that can't be written here. It's a tremendous profit margin that is not a jewelry ratio!)
In this way, the myth of "expensive = high quality" has completely collapsed in the modern world of an information society.
As a smart consumer, you can now identify what is really valuable at a reasonable price without being confused by the brand image.
Amazing-KoboThen, we offer carefully selected jewelry at an appropriate price, regardless of the intermediate contractor.
Our strength is that you can provide high -quality diamonds at the right price by reducing advertising and labor costs and returning them to customers.
Please use your important money effectively!
Use it for what is worth it, not for advertising.
Buying good things cheaply and increasing asset value is the way of life that is now required.
Check with your eyes what is really valuable without being affected by advertising or brand image.
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Luxury jewelry brands such as Ha Winston, Gu -Fi, and Calle, which everyone longs for.
If you look at a beautiful jewelry in a glorious shop, you will be fascinated by the shine.
But do you know a certain "truth" hidden in that shine?
In fact, the diamonds handled by these famous brands are also usAmazing-KoboThe diamonds that handle use the same GIA for the appraisal agency.
In other words, GIAgrading reportIf the same grade is the same, the quality is the same.
Nevertheless, the reality is that diamonds of famous brands are 5 times, 10 times, and sometimes more than 10 times compared to the diamond we deal with.
Some brands, such as Tanny, have their own appraisal standards, so that they do not come off, but from the eyes of professional diamond dealers, the level is lower than the GIA. It seems that there are many cases.
In addition, when it comes to a high -design jewelry using multiple jewelry instead of a single diamond or color stone, it is not uncommon for famous brands to engrave the number of carat (CT).
This is because if compared with the same number of carats and designs, the price difference will be clear and the brand image will be damaged.
So why is such a price difference born?
That's because famous brands cost huge advertising expenses, rents at prime locations around the world, luxurious interiors, and staff's labor costs.
These costs are of course added to the selling price of the product.
In other words, we can say that we are paying expensive compensation not only on the value of the diamond itself, but also by the images and stories created by the brand.
The high -end price strategy of luxury brand products is not limited to diamonds and jewelry.
This phenomenon is found in all fields, such as bags, cosmetics, and outerwear.
For example, Hermes Birkin Himalaya, known as the world's highest bag.
A good thing in the used market is a gem that is sometimes traded for more than 20 million yen, but the cost of the Himalaya Crocodile, which is a material, is surprisingly cheap.
(My friend is a general wholesaler of the leather ... it's a price that can't be written here. It's a tremendous profit margin that is not a jewelry ratio!)
In this way, the myth of "expensive = high quality" has completely collapsed in the modern world of an information society.
As a smart consumer, you can now identify what is really valuable at a reasonable price without being confused by the brand image.
Amazing-KoboThen, we offer carefully selected jewelry at an appropriate price, regardless of the intermediate contractor.
Our strength is that you can provide high -quality diamonds at the right price by reducing advertising and labor costs and returning them to customers.
Please use your important money effectively!
Use it for what is worth it, not for advertising.
Buying good things cheaply and increasing asset value is the way of life that is now required.
Check with your eyes what is really valuable without being affected by advertising or brand image.
